When one then tries to get a point across in their messaging, even if face-to-face or on the phone, we're fighting on these distractions that the recipient's brain is trying to process.
Think about how many concepts are presented in three. From the 3 Stooges to Gold/Silver/Bronze to "Ready/Set/Go" to the way US Marine Corp divides it's troops, the rule of 3 is a proven effective way to communicate.
I also tried to use analogies to help explain more complex ideas and/or important points I wanted to get across, but always tried to end the analogy with a memorable sound bite I hoped the prospect would retain.
Here's my parting sound bite: